Lead the campaign strategy and development workflow to deliver campaign goals.Collaborate with Production houses and Talent to build and execute campaigns that build massive buzz and makes our titles and platform stand apart in a crowded market.Work cross-functionally with Social, PR, Digital, Creative Communication and Platform teams to develop marketing creatives and ideas.Leading and building best-in-class content marketing campaigns for Tamil language Movie releases on Disney+ Hotstar – Direct to Digital and Post-theatrical titles, to build high ITW (intent to watch) and ITS (intent to subscribe).As a Movie Marketing Manager for South, you’ll be overseeing the promotion of South Indian language Movies and developing and managing the marketing campaigns for the same. As we keep scaling, we will grow our user base of paid as well as freemium users through impactful, data-driven and creative marketing. We serve high quality content to millions of consumers across millions of devices, all of which is constantly evolving and changing. Over the past six years, Disney+ Hotstar has been instrumental in shaping how Indians consume their favourite content, migrating audiences at scale from television to a device of their choice. Disney+ Hotstar is the fastest growing entertainment brand in India with one of the largest subscription services in the country, and millions more accessing quality entertainment that’s available free.